LinkedIn Company Pages: How to Create a High-Converting Page

Social Media Examiner

Is your business on LinkedIn? Wondering how to optimize your LinkedIn Company Page for success?

Follow this step-by-step tutorial featuring Judi Fox to create, customize, and optimize LinkedIn Company Pages and LinkedIn Product Pages for your business.

Get tips for using your tagline and description to generate leads, discover how to make the most of your LinkedIn cover image, and learn which custom button options work best.

You’ll also find out how to leverage hashtags on LinkedIn and groups to get your LinkedIn Company Page seen by more people on LinkedIn.

Finally, you’ll learn how to create LinkedIn Product pages to showcase any products, services, or resources your business offers to customers.

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00:00 Intro
00:28 LinkedIn Personal Profile vs. Company Page
00:53 How to Create a New Company Page
01:34 Company Page Identity
02:03 Company Details
02:26 Profile Details
03:28 Optimizing Your LinkedIn Company Page
03:39 Header Section
05:27 About Section
05:39 Community Section
06:37 Optimizing Above the Fold
08:22 How to Create LinkedIn a Product Page for Your Company

#SocialMediaMarketing #LinkedInMarketing #LinkedIn