Creating LinkedIn Newsletters for Your Company Page: A Step-by-Step Guide
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LinkedIn Company Pages can now share newsletters. This is a valuable tool for marketing to your audience with regular long-form content.
To create a LinkedIn company newsletter, you can follow these steps:
Go to your LinkedIn Company Page and click on the “Write an Article” button. This will open a new post window where you can create your newsletter.
Choose a catchy headline for your newsletter and write a brief introduction to grab the attention of your readers.
Write the main content of your newsletter, covering topics that will be of interest to your audience.
Include calls to action such as asking readers to share the newsletter or visit a specific webpage.
Preview your newsletter to make sure it looks the way you want it to.
When you’re happy with your newsletter, hit the “Publish” button to make it live on your LinkedIn Company Page.